Morningstar Japan´s mission is to support the environment where individual investors and users including consumers can select the most appropriate information by providing objective information of comparison and rating on investment trusts, stocks, various financial products and websites such as E-commerce, as an independent organization.
We operate one of the largest portal websites of comprehensive financial information with 17 million page views per month, and issue a daily newspaper “The Kabushiki Shimbun” which has the largest share in securities newspaper. Also, as an evaluation service of websites, we publish Gomez E-commerce ranking, which is one of the largest in its field.
Morningstar Japan skillfully combines the excellent rating capabilities of Morningstar USA with the information infrastructure of the SBI Group to provide investors with appropriate and the latest financial information. We lead financial information business by adapting to changes in financial market and the Internet surroundings, for example, distributing information via smartphones and iPad, the latest media, and utilizing Ustream, Twitter and Facebook, the latest communication tools, for seminars about asset management and investors relations.
While maintaining the fairness of an independent rating organization, Morningstar Japan will continue to upgrade the delivery of easy-to-understand financial information.
