The spread of the Internet, deregulation of the financial industry, and liberalization are causing great changes to the nonlife insurance sector in the form of fierce price competition and new products and services. This period of disruption is impacting existing insurance companies and creating business opportunities for new entrants.
With these recognition of the current situation, SBI Insurance Co., Ltd. was established by SBI Holdings and Aioi Insurance Co., Ltd. Our aim is to reach a wider range of customer classes and to respond thoroughly to the growing diversity of market needs. As an internet-based nonlife insurance company, we will combine the network strengths and business expertise of the SBI Group with the insurance infrastructure and management skill of Aioi Insurance.
The first step is to provide automobile insurance. From there, business will steadily expand into other areas.
Through marketoriented services and product development, the new company is expected to revitalize the nonlife insurance sector and increase the flow of related products and services.
