SBI Group moved to a holding company structure effective July 1, 2005. Therefore the SBI Group makes a fresh new start under the unified group brand "SBI."

The dignified and steadfast SBI letters represent the group's confidence in meeting customer and social expectations. The letters are italicized to visualize movement, and represent group innovation and growth.
The arch represents a dynamic network, and the creation of new value through group company collaboration and synergies.
The logo colors are SBI blue and SBI red. SBI blue represents reason, and the ability to make accurate, composed decisions. SBI red (arch) represents the passion to create a new future for the financial services industry.

Standards for the Use of the SBI Trade Name and Trademark